It all started in the fall of 2009. I had just started my MBA and, at the same time, got my first job as a Marketing Assistant. Little did I know then that it would become the perfect and most amazing career path for me. Gradually, I specialized in Online Marketing: paid advertising (search and display), social media marketing, copywriting and content creation, monetization, user experience and retention, e-commerce, corporate blogs, banner concept and graphic design, case studies and market research, web analytics, media buying, selling and planning, website traffic generation and management, search engine optimization, e-mail marketing, A/B testing, content management, mobile advertising platforms, in-app purchase strategies, ad serving channels, product distribution techniques, web communications, branding.
Digital Marketing represents more than employment opportunities for me, it is what I call “passion”. And if there is one thing of which I am sure, it’s that I am really good at what I like. Just try me!