Digital marketer, trainer and published author, with professional experience in strategy and communication dating back to 2009 and a writing career spanning more than two decades.

Experience

Digital Marketing Manager, Paid Media · Vertiv · July 2017–February 2026
Marketing Manager · BW Photo Booth · October 2015–November 2016
English Communication Trainer · Universifly · November 2014–present
Trainer & Project Expert · RSC Consulting · April 2014–October 2015
Online Content Manager · HR Franchising · October 2013–April 2014
Marketing Specialist · ARPA Media · May 2012–June 2013
Online Marketer · Flavor Media · August 2010–May 2012
Marketing Assistant · Media 23 · November 2009–July 2010
Administrative Assistant · Isaac’s Relocation Services · Boston, USA · June–October 2007

Skills

Digital Marketing & Strategy
Paid Media · ABM · Audience definition · Campaign optimization · Web analytics
Training & Communication
Training & Facilitation · Business English · Aviation English · Professional Communication · Learning & Development
Writing & Editorial
Creative writing · Copywriting · Translation · Proofreading · Text editing
Management & Leadership
Stakeholder management · Project coordination · Process development · Cross-functional collaboration

Education

BA – Psychology · Babeș-Bolyai University, Faculty of Psychology and Educational Sciences · Cluj-Napoca, Romania · 2025–2028 (expected)
Postgraduate Program – Information Technology · Babeș-Bolyai University, Faculty of Mathematics and Computer Science / NTT DATA Romania · Cluj-Napoca, Romania · 2016–2018
MBA – Business Administration · Babeș-Bolyai University, Faculty of Business · Cluj-Napoca, Romania · 2009–2010
MA – International Relations and European Studies · Central European University · Budapest, Hungary · 2008–2009
BA – International Relations and European Studies · Babeș-Bolyai University, Faculty of European Studies · Cluj-Napoca, Romania · 2004–2008
BA – American Studies · Babeș-Bolyai University, Faculty of European Studies · Cluj-Napoca, Romania · 2004–2008
SOCRATES/ERASMUS – Business Management and Cultural Management · Mikkeli University of Applied Sciences · Mikkeli, Finland · 2006

Certifications & Qualifications

Marketing Manager · National Authority for Qualifications (ANC), Romania · 2016
Microsoft Office (Excel) · National Authority for Qualifications (ANC), Romania · 2016
Project Assessor · National Authority for Qualifications (ANC), Romania · 2015
European Structural and Cohesion Funds Accessing Expert · National Authority for Qualifications (ANC), Romania · 2015
Entrepreneurship · National Authority for Qualifications (ANC), Romania · 2014
Teaching Adult Learners · Central Institute of Technology · 2014
Becoming a Confident Trainer · tafeSA · 2014
Leadership: Identity, Influence and Power · Macquarie Graduate School of Management · 2014
Innovation for Powerful Outcomes · Swinburne University of Technology · 2014
Writing for the Web · Open2Study · 2014
Project Manager · National Authority for Qualifications (ANC), Romania · 2009
Trainer · National Authority for Qualifications (ANC), Romania · 2009
Authorized Translator and Interpreter – English · Ministry of Justice, Romania · 2009
Diplôme d’études en langue française (DELF) · Ministry of Education, France · 2007
Foundational Aspects of American Liberalism · University of Michigan / Babeș-Bolyai University · 2004
Cambridge Certificate in Advanced English (CAE) · University of Cambridge, UK · 2004
Professional Language Certificate – English · Ministry of Education, Romania · 2004

Projects

Competențele digitale – adaptare accelerată la schimbare a IMM-urilor din Regiunea Nord-Vest · POCU, ID 142808
Însoțește-ne la bordul carierei! · POSDRU, ID 126726
MOVE – Mobilitate și inovare pentru ocupare · POSDRU, ID 127182
EuroHost – Joburi pentru tineri ospitalieri · POSDRU, ID 125308
Calitate într-o economie bazată pe cunoaștere! · POSDRU, ID 137421
Bancomate de joburi în mediul rural · POSDRU, ID 125431
ARO – Acces Rapid la Ocupare · POSDRU, ID 134193
Dialogical Art in ArtRadius Saksala · International artist-in-residence program in rural Finland

Volunteering

Business English Trainer · Vertiv
Communication & Visibility Specialist · APFFPR
Digital Marketer · RSC Consulting
Recruitment & Selection Specialist · RSC Consulting
Proofreader · Rațiu Center for Democracy
Marketing & Communication Assistant · MC Service System

Language Skills

Romanian · Native
English · Proficient
French · Working proficiency

Explore my Marketing work →
Explore my Training work →
Explore my Writing →